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Project U

Project U

Chennai, India.  2014

PROGRAM: Commerical
CLIENT: Private
STATUS: Concept Proposal
AREA: 50,000 sft

The Project U is a leisure environment exploring the idea of neighborhood shopping place on East Coast road of Chennai .  Its an antithesis of a mall, where the common area is not conditioned, views are not strategic for shopping, the stores are not obvious, instead its a shopping atmosphere in dense natural setting for people to meet, stroll and socialize.  Our intent is to create an environment where people will identify with the natural ambiance more than commercial establishments.

Team: Mahesh Radhakrishnan, Francesco Montresor, Udhaya Vauhini , Parvaty Balagopal, Adith Arjun
Structural: Manjunath and Co
Visualization: Dviz Studios